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Personal Brand: Maximizing Personal Impact


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Personal Brand: Maximizing Personal Impact SCORM eLearning Course

This interactive workshop — Personal Branding — is designed as a two-day exploration of the type of impact each of us want to have in life and at work. Participants will consider and define their influence, learn skills for success, and how to create those circumstances.

Participants will explore:

  • Their personal style in terms of a personal brand
  • Developing skills to support a personal brand
  • How to build credibility and trust by committing to living a brand
  • Taking ownership of one’s own personal image – both online and in person

These easily customizable training materials can be edited to reflect a brand or company, and include a detailed instructor’s guide, student workbook, pre-assignment, assessments, personal action plan tool, and more.

How to Use This Guide

Session One: Course Overview

Session Two: Importance of a Personal Brand

What’s in a Brand?

Defining Success

Your Personal Brand

Session Three: Your Brand Approach to Others

Brand Style Assessment

Results Tabulation


Session Four: Looking at the Outside

Dress for Success

Business Etiquette

How You Sound

Session Five: Looking at the Inside

Developing Focus and Concentration

Developing Confidence

Confidence Builder

Making Connections

Session Six: Setting Goals

What Do You Want?

Go For It!

Identifying Dreams and Setting Goals

Getting Some SPIRIT

Being Flexible and Resilient

Session Seven: Networking for Success

Session Eight: Communication Strategies

What is Said and What is Heard

Communication Situations

How Do You Rate Your Listening Ability?

Active Listening Skills

Session Nine: Building Your Credibility

Session Ten: Brand You

Defining Your Brand

Designing My Brand

Session Eleven: Living Your Brand

Getting Started

Thinking Out Loud

Session Twelve: Managing Your Social Media Presence

Session Thirteen: Having Influence

Persuasion Techniques

Negotiation Techniques

Expressing Your No

Session Fourteen: Dealing with Challenging People

Getting to the Heart of the Problem

The Three F’s

Types of Difficult People

Session Fifteen: Presentations and Meetings

Speak, by all Means!

Preparing for Meetings

Recommended Reading List

Post-Course Assessment

Pre- and Post-Assessment Answer Keys

Personal Action Plan

Unlimited Users

Train as many participants as you like - forever!

High-quality, interactive eLearning course

This course is well written, lots of interactivity and looks great.

SCORM 1.2 format.

Works with any SCORM compliant LMS. Other SCORM formats available.

One-off pricing

No renewal or licensing fees - never pay again to use this course.

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