Fully Customizable Courseware For Trainers
Basic Internet Marketing
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Our Basic Internet Marketing courseware is designed for training business owners and beginners alike the basic skills for marketing online. Traditional marketing still serves its purpose, but with the increase in global business, internet marketing is crucial to extending your reach, and this one-day training course will help trainers deliver those results.
These training materials will help learners to develop the skills required to determine how their internet marketing strategy fits with their overall strategy, influence and engage users in the online space, get started with search engine optimization (SEO), use online advertising as a tool to boost results, and to make use of metrics and reporting.
Purchase this courseware now, download it instantly, and get ready to deliver impactful training. You can even customize the training materials, and add your logo or branding for a truly adaptable teaching experience.
How to Use This Guide
Session One: Course Overview
Session Two: What is Internet Marketing?
What it Looks Like
Popular Strategies
Session Three: Creating an Internet Marketing Plan
Leveraging What You Already Have
Making Our Way through the Marketing Process
Session Four: Extending Your Influence
Sharing Messages
Making Connections
Making it Real
Session Five: E-mail Marketing
You Can Do It!
Getting Your Message Out
Session Six: Search Engine Optimization (SEO)
What is SEO?
Understanding Search
The Search Engines
Alternative Search
Optimizing Keywords
Working With Others
Making Connections
Monitoring Search Engine Ranking
Session Seven: Advertising Online
What is Advertising?
What Service Should I Use?
Making Commitments
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan
Everything you need to deliver amazing training
Each courseware title is a trainers' kit that comes with the following course components:
Instructor Guide
Velsoft Instructor Guides are the core of each training course. Our Instructor Guides lay out the training in simple, easy-to-follow instructions. You can also customize the Instructor Guides in order to personalize your training.
Student Manual
Each Instructor Guide - for each course - is paired with a Student Manual that you can present to your participants. This customizable Student Manual gives each participant the ?student? version of the course you will be teaching.
PowerPoint Deck
Courseware from Velsoft is designed to give you everything you need for use in the classroom or for your workshop. This includes the PowerPoint versions of all the courses, prepared for you in advance.
Quick Reference Guide
Quick Reference Guides are a favorite tool for trainers to provide to their learners. Each Quick Reference Guide summarizes the most important elements in each courseware title down to two pages.
Fully Customizable
Make any changes you like including easily taking our branding off and replacing it with yours.
Unlimited Users
Train as many participants at your location as you like - forever!
Unlimited Printing Rights
Print-on-demand only what you need for as many participants with no limits.
No Annual Renewal Fees
One-off pricing. Never pay again to use the materials.
