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Basic Business Management: Boot Camp for Business Owners


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This three-day Basic Business Management: Boot Camp courseware program includes everything a trainer needs to get new business owners started on the road to success.

With sessions on inventory management, human resources, finance and accounting, marketing, sales, and even using social networking, students will be prepared to manage their new business. In addition, your students will learn about different business structures, who is managing and who is leading, how to create a brand, and the value of a strategic plan.

Training materials that trainers love include a detailed instructor’s guide, training tips, activities, assessments, student guide, PowerPoint slides, and more. If your learners are looking for blended learning that they can access on their mobile devices, Velsoft courseware has that too!

How to Use This Guide

Session One: Course Overview

Session Two: Who Are You and What Are You About?

What is Our Business?

Pre-Assignment Review

The Owner’s Role

Keeping Things Moving

Session Three: Designing Your Organizational Structure

Bringing the Idea to Life

Leveraging Structure

Looking at the Options

Who is in Charge?

Structural Considerations

Session Four: Introduction to Operations Management

Defining Operations Management

Types of Operations

Practical Application

Session Five: Understanding Financial Terms

Accounting Terminology

General Accepted Accounting Principles (GAAP)

Key Reports

Session Six: Getting the Right People in Place

Six Essential Steps of Hiring

Making Connections

Session Seven: Getting Your Product Together

Inventory Management

Understanding the Value Chain

Outsourcing Options

Quality Control

Session Eight: Building a Corporate Brand

Your Brand

Brand Names and Slogans

Developing a Slogan

Creating a Visual Identity

Types of Visual Identities

Working It Out

Session Nine: Marketing Your Product

Introduction to Marketing

Stage One: Consumer and Market Analysis

Stage Two: Analyzing the Competition and Yourself

Stage Three: Analyzing Distribution Channels

Stage Four: Creating a Marketing Plan

Making Connections

The Final Stages: Implement, Evaluate, Review, and Revise

Leveraging Social Media

Session Ten: Selling Your Product

Building Your Sales Force

The Sales Cycle

Session Eleven: Planning for the Future

Introduction to Strategic Planning

Making Connections

The Strategic Plan Pyramid

Session Twelve: Goal Setting and Goal Getting

Setting Achievable Goals

Goals with SPIRIT

Getting Into It

Session Thirteen: Succession Planning 101

What is Succession Planning?

Defining Succession Planning

Session Fourteen: Managing Your Money

What is a Budget?

Managing Your Budget

Session Fifteen: Ethics 101

Are You Ready?

Sample Codes of Ethics

Your Code of Ethics

Session Sixteen: Building a Strong Customer Care Team

The Pillars of Success

The Remaining Elements

Developing and Maintaining Relationships

Session Seventeen: Training Employees for Success

Why Continuous Learning?

Making Connections

Session Eighteen: Leadership Essentials

Leading and Managing

Understanding Your Comfort Zone

Managing Performance

Recommended Reading List

Post-Course Assessment

Pre- and Post-Assessment Answer Keys

Personal Action Plan

Everything you need to deliver amazing training

Each courseware title is a trainers' kit that comes with the following course components:

Instructor Guide

Velsoft Instructor Guides are the core of each training course. Our Instructor Guides lay out the training in simple, easy-to-follow instructions. You can also customize the Instructor Guides in order to personalize your training.

Student Manual

Each Instructor Guide - for each course - is paired with a Student Manual that you can present to your participants. This customizable Student Manual gives each participant the ?student? version of the course you will be teaching.

Exercise Workbook

Velsoft offers an Exercise Workbook (also customizable) that is specific to the course you are offering. You can choose whether this is something you would like to present to your students.

Sample Files

Pre-made Sample Exercise Files are provided for use with the Lab Workbook so that you, as the trainer, do not have to prepare activity working files.

PowerPoint Deck

Courseware from Velsoft is designed to give you everything you need for use in the classroom or for your workshop. This includes the PowerPoint versions of all the courses, prepared for you in advance.

Quick Reference Guide

Quick Reference Guides are a favorite tool for trainers to provide to their learners. Each Quick Reference Guide summarizes the most important elements in each courseware title down to two pages.

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