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Conference and Event Management
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Conference and Event Management is not easily mastered, and it takes plenty of creativity to design an event that is memorable and meaningful. It also takes careful attention to detail, adaptability, effective delegating, and a lot of work. While this two-day training course is specifically for corporate event planning, the elements here can also be applied to more personal event planning, such as anniversaries, birthday gatherings, weddings, etc.
Learning objectives for this training course include: planning a complete corporate event, including an agenda, budget, goals, venue, audience, food, and whatever else your client needs; keeping your event on budget; designing an advertising and marketing plan that includes a comprehensive use of media, take-aways, and/or swag bags; determining whether partners, sponsors, and volunteers can help to make your event unforgettable; creating an atmosphere of service that delegates will remember; selecting speakers and a master of ceremonies to add impact to your event; creating a diversity plan; evaluating the process once the event is wrapped up.
Our Conference and Event Management training materials package includes everything a trainer needs to coordinate a successful training event! Your one-time courseware purchase provides you with customizable, easy to use materials, and unlimited print on demand and teaching opportunities. Don’t delay ? get ready to deliver Conference and Event Management.
How to Use This Guide
Session One: Course Overview
Session Two: Event Planning Essentials
Identifying Key Event Elements
Setting Goals and Objectives
Getting Organized
Session Three: Budgeting Basics
Pre-Assignment Review
The Real Budget
Getting Strict About the Budget
Session Four: Using the Committee Approach
Getting the Right People Doing the Right Things
Doing Delegation Right
Session Five: Connecting with Partners and Sponsors
Benefits of Support
Step Up and Ask!
Session Six: Advertising and Marketing
Getting the Word Out
The “Touch” Factor
Take-Away Planning
Session Seven: Selecting the Venue
Session Eight: Feeding the Masses
Setting up the Menu
Finding Food Solutions
Session Nine: Business Etiquette Basics
Don’t Be Afraid!
The Edge of Etiquette
Think Space!
Session Ten: Celebrating Diversity
What Does It Mean?
Diversity Assessment
Session Eleven: Creating an Atmosphere of Service
Introduction to Customer Service
Critical Elements of Customer Service
Session Twelve: Selecting Speakers and a Master of Ceremonies
People in Your Event
People in Practice
Session Thirteen: Managing Contracts
Session Fourteen: Gathering Feedback
Gathering Feedback from Delegates
Gathering Feedback from the Client
Designing Feedback
Session Fifteen: Adding the Finishing Touches
Session Sixteen: Event Day Roles
Things to Do
Managing Your Image
Session Seventeen: Closing the Event
Creating the Conference Report
Holding the Post-Event Meeting and Thanking Those Involved
Session Eighteen: Practicing Planning
Creating an Event Plan Draft
Presentations
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan
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Each courseware title is a trainers' kit that comes with the following course components:
Instructor Guide
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Student Manual
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PowerPoint Deck
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Quick Reference Guide
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