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Building an Online Business
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The internet has changed the way that we work, live, shop, and play. This one-day Building an Online Business course walks’students through the process of planning and launching their own online business.nnnnWorkshop participants will learn how to: identify opportunities for an online business; find resources to support an online business; create a business strategy that includes a business plan, budget, and marketing plan; begin setting up a website, mobile presence, and storefront with e-commerce support; decide whether or not an online business can benefit from joining an online marketplace; and market an online business using social media and the internet.
How to Use This Guide
Session One: Course Overview
Session Two: How Online Businesses Can Benefit You
Session Three: Laying the Groundwork
Who Are You?
Pre-Assignment Review
Session Four: Creating a Business Plan
Creating a Business Plan
Sample Business Plan
Gathering Resources
Session Five: Breaking Down the Plan
Creating a Marketing Plan
Creating Financial Projections
Raising Startup Capital with Crowdfunding
Session Six: Building Your Online Business
The Basic Elements
Creating a Website
Checking Out the Sites, Part One
E-Commerce Options
Creating a Mobile Presence
Checking Out the Sites, Part Two
Joining Online Marketplaces
Session Seven: Internet Marketing Basics
Social Media Strategies for Success
Building Relationships
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan
Storyline 360 Source File
Receive the full course in .story format and easily open in Articulate Storyline 360.
Fully Customizable
Make any changes you like including easily taking our branding off and replacing it with yours.
Unlimited Users
Train as many participants as you like. No limits.
No Annual Renewal Fees
One-off pricing. Never pay again to use the materials.
Storyline 360 Source File
Receive the full course in .story format and easily open in Articulate Storyline 360.
Fully Customizable
Make any changes you like including easily taking our branding off and replacing it with yours.
Unlimited Users
Train as many participants as you like. No limits.
No Annual Renewal Fees
One-off pricing. Never pay again to use the materials.
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