Fully Customizable Courseware For Trainers
Building a Brand on Social Media
DOWNLOAD A FREE SAMPLE
Your brand speaks for your company and its products and/or services. In today’s online-focused world, it’s important that your brand has a definitive, consistent, and responsive presence.
This one-day Building a Brand on Social Media training package is an essential addition to your internet marketing and social media course offerings. We’ve designed an interactive program that will teach participants how to build, implement, review, and revise a social media branding strategy.
Topics include key strategy elements, hot social media platforms, brand-focused messages, and social media guidelines. Download a sample today and see how easy it can be to present your next social media branding workshop.
The Building a Brand on Social Media courseware contains an instructor’s guide (with icebreakers, activities, and training tips), student manual, PowerPoint slides, handouts, and more
Session One: Course Overview
Course Overview
Learning Objectives
Pre-Assignment
Pre-Course Assessment
Session Two: Defining the Terms
What is Branding?
What is Social Media?
Session Three: Building a Social Media Branding Strategy
Pre-Assignment Review
Key Ingredients for a Branding Strategy
Session Four: Identifying the Social Media Audience
Building an Audience Profile
Session Five: The Key Social Media Platforms
Choosing the Right Platform for a Brand
Looking at the Options
Session Six: Creating Brand-Focused Messages
What is In a Message?
Making Connections
Session Seven: Building Customer Trust
Dealing with Negative Feedback
Making Connections
Session Eight: Developing a Communication Strategy
Developing Social Media Guidelines for a Brand
Making Connections
Letting Others Speak
Reviewing and Revising
Personal Action Plan
Course Summary
Recommended Reading List
Post-Course Assessment
Pre- and Post-Course Assessment Answer Key
Pre-Course Assessment
Post-Course Assessment
Assignment Answer Key
Session Two: Defining the Terms
Session Six: Creating Brand-Focused Messages
Session Seven: Building Customer Trust
Your brand speaks for your company and its products and/or services. In today’s online-focused world, it’s important that your brand has a definitive, consistent, and responsive presence.
This one-day Building a Brand on Social Media training package is an essential addition to your internet marketing and social media course offerings. We’ve designed an interactive program that will teach participants how to build, implement, review, and revise a social media branding strategy.
Topics include key strategy elements, hot social media platforms, brand-focused messages, and social media guidelines. Download a sample today and see how easy it can be to present your next social media branding workshop.
The Building a Brand on Social Media courseware contains an instructor’s guide (with icebreakers, activities, and training tips), student manual, PowerPoint slides, handouts, and more
Session One: Course Overview
Course Overview
Learning Objectives
Pre-Assignment
Pre-Course Assessment
Session Two: Defining the Terms
What is Branding?
What is Social Media?
Session Three: Building a Social Media Branding Strategy
Pre-Assignment Review
Key Ingredients for a Branding Strategy
Session Four: Identifying the Social Media Audience
Building an Audience Profile
Session Five: The Key Social Media Platforms
Choosing the Right Platform for a Brand
Looking at the Options
Session Six: Creating Brand-Focused Messages
What is In a Message?
Making Connections
Session Seven: Building Customer Trust
Dealing with Negative Feedback
Making Connections
Session Eight: Developing a Communication Strategy
Developing Social Media Guidelines for a Brand
Making Connections
Letting Others Speak
Reviewing and Revising
Personal Action Plan
Course Summary
Recommended Reading List
Post-Course Assessment
Pre- and Post-Course Assessment Answer Key
Pre-Course Assessment
Post-Course Assessment
Assignment Answer Key
Session Two: Defining the Terms
Session Six: Creating Brand-Focused Messages
Session Seven: Building Customer Trust
Fully Customizable
Make any changes you like including easily taking our branding off and replacing it with yours.
Unlimited Users
Train as many participants at your location as you like - forever!
Unlimited Printing Rights
Print-on-demand only what you need for as many participants with no limits.
No Annual Renewal Fees
One-off pricing. Never pay again to use the materials.
Fully Customizable
Make any changes you like including easily taking our branding off and replacing it with yours.
Unlimited Users
Train as many participants at your location as you like - forever!
Unlimited Printing Rights
Print-on-demand only what you need for as many participants with no limits.
No Annual Renewal Fees
One-off pricing. Never pay again to use the materials.
