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Building an Online Business

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Description
Course Outline

The internet has changed the way that we work, live, shop, and play. This one-day Building an Online Business course walks’students through the process of planning and launching their own online business.

Workshop participants will learn how to: identify opportunities for an online business; find resources to support an online business; create a business strategy that includes a business plan, budget, and marketing plan; begin setting up a website, mobile presence, and storefront with e-commerce support; decide whether or not an online business can benefit from joining an online marketplace; and market an online business using social media and the internet.

Everything needed for a successful online business workshop is right here. We’ve done all the preparation work in the form of an instructor guide, PowerPoint slides, marketing advertorial, handouts, assessments, and more. If you’re looking for blended learning, contact one of our training consultants today for more information about the eLearning version of this course.

How to Use This Guide

Session One: Course Overview

Session Two: How Online Businesses Can Benefit You

Session Three: Laying the Groundwork

Who Are You?

Pre-Assignment Review

Session Four: Creating a Business Plan

Creating a Business Plan

Sample Business Plan

Gathering Resources

Session Five: Breaking Down the Plan

Creating a Marketing Plan

Creating Financial Projections

Raising Startup Capital with Crowdfunding

Session Six: Building Your Online Business

The Basic Elements

Creating a Website

Checking Out the Sites, Part One

E-Commerce Options

Creating a Mobile Presence

Checking Out the Sites, Part Two

Joining Online Marketplaces

Session Seven: Internet Marketing Basics

Social Media Strategies for Success

Building Relationships

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Velsoft is an educational technologies company focusing on content, platforms and custom development.

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